Addvi
Self Re-Branding
2019
Addvi offers a variety of comprehensive business solutions to gain new customers, improve the product and reach a new level. Addvi (Add Victory) is a helpful partner to businesses.
The Aim of the new corporate identity is to convey the meaning of the name, but to do it in a not too intrusive and straightforward way. Style should consistently convey courage, confidence, a professional and modern approach to solving problems.
It is important for a company that offers branding as a service to have its own strong and unique corporate identity. Well-developed identity and positioning influence the perception of the company and clearly demonstrate the importance of branding.
The previous logo did not provide guides for building a strong identity, so it was decided to start the development with redesigning of the logo
The sign is formed by a combination of two symbols that convey the maximum of the necessary semantic properties – «+» and «V»
The font part is based on Helvetica, with a redesigned geometry of letters and an alternative spacing for better match with the sign the and the character of the brand.
The main typesetting font - Proxima Nova has a good match with the character of the brand.
Geometric and modern grotesque with bold nuances, but without extreme accents, it makes paragraphs inviting to read.
By submitting his personal data, the customer agrees to the processing, storage and use of his personal data on the basis of Federal Law No. 152-ФЗ “On Personal Data” dated July 27, 2006 for the following purposes:
Registration of the User on the site Implementation of customer support. Receiving by the User information on marketing events. Fulfillment by the Seller of obligations to the Buyer. Auditing and other internal studies in order to improve the quality of services provided. Personal data means any personal information that allows you to establish the identity of the Buyer such as:
– Full Name
– Date of Birth
– Contact number
– E-mail address
– Mailing address
Buyers’ personal data is stored exclusively on electronic media and processed using automated systems, unless the automated processing of personal data is necessary in connection with the implementation of legal requirements.
The seller undertakes not to transfer the received personal data to third parties, with the exception of the following cases:
At the request of authorized bodies of state power of the Russian Federation only on the grounds and in the manner established by the legislation of the Russian Federation
To strategic partners who work with the Seller to provide products and services, or to those who help the seller to sell products and services to consumers. We provide third parties with the minimum amount of personal data necessary only to provide the required service or conduct the necessary transaction. The seller reserves the right to unilaterally amend these rules, provided that the changes do not contradict the current legislation of the Russian Federation. Changes to the terms of these rules come into force after their publication on the Site.
